- Web Development
Two Audiences. One Engine.
The Headframe Spirits website was built as a dual-purpose sales platform that supports consumer spirits sales while generating qualified leads for Headframe Stills. Structured around user intent rather than internal hierarchy, the homepage quickly separates drinkers from commercial distillers with clear pathways and decisive calls to action. Spirits pages operate as a digital shelf, supporting retail, distributor and direct sales through product-forward layouts, technical clarity and credibility signals. Stills pages position Headframe as an experienced, premium manufacturer by emphasizing process, capability and model-specific inquiry flows. The result is a focused, conversion-driven website that supports two revenue streams while reinforcing craftsmanship and authority.
